Jack has been in sales and marketing most of his career.
He’s sold the global sponsorships and TV broadcast rights to major sports events, including the Olympic Games, World Cup Football and ATP Men’s Tennis. Today, he advises large companies and start-up entrepreneurs in driving the top line.
Jack began his career as a journalist after graduating Syracuse University in Magazine Writing in 1979. A few years later, he found himself living in Europe and writing advertising copy, which led to marketing FMCG (fast-moving consumer goods) and launching new products internationally.
A demanding boss held him accountable: Jack had to manage a sales team to sell what they had launched. He loved selling. And he loved challenging the status quo whenever he found marketing and sales people not working in sync.
He once heard Warren Buffet and Bill Gates tell grad students at Columbia Business School, “The most important skill in business is communication.” Jack laughs, “Yep, Warren, Bill and I agree.”
“But business communication is a paradox. The best marketing people don’t develop campaigns; they initiate conversations. The best sales people aren’t those with the gift of the gab; they’re the ones who excel in listening… and asking killer questions.”
The journalism skills acquired early on “were an absolute gift,” Jack believes. He continues to write regularly, and “I get a great buzz from public speaking and presenting.”
In 2006, Jack was the Toastmasters European Champion of the Humorous Speech Contest. In 2007, was asked by the Toastmasters regional conferences as a key-note speaker on what makes humor, and he developed an Educational Session entitled, “Content is King.”
Today Jack speaks regularly on sales and marketing. "Selling in the Brave New World" is for all sales professionals, but angled particularly toward those courageous professionals who have left the corporate world and are in the uncharted territories of entrepreneurialism.
He’s Co-Founder and Managing Partner of focus360 GmbH based out of Luzern Switzerland. The mission is a simple one. “We help companies sell better.”